Everything is bigger in Texas and in 2017; the old adage was proven true on multiple levels in Houston. The city survived one of the most devastating hurricanes in history when Hurricane Harvey flooded much of the metro area. The Houston Astros won their first-ever World Series pennant. And, SmartState Endowed Chair for Innovation + Commercialization, Laura B. Cardinal, PhD, co-chaired the 37th Strategic Management Society (SMS) Annual Conference, Unconventional Strategies for Emerging Complexity and Intensifying Diversity, in Houston, an event that attracted hundreds of management professionals.
Cardinal, who also serves on the faculty of the University of South Carolina’s Darla Moore School of Business, was joined by co-chairs Chet Miller, PhD, Bauer Professor of Organizational Studies at the C.T. Bauer College of Business, University of Houston; and Yan Anthea Zhang, PhD, the Fayez Sarofim Vanguard Chair of Strategic Management at the Jones Graduate School of Business, Rice University. The trio was responsible for planning the three-day conference that included workshops, panel discussions, and research paper presentations.
The SMS is the premier strategic management society composed of academics, business practitioners, and consultants who bring together the worlds of reflective practice and thoughtful scholarship. Its more than 3,000 members represent diverse backgrounds and perspectives from over 80 countries. SMS is focused on the development and dissemination of insights on the strategic management process and fostering interchange around the world.
